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Cattle Industry News By Category: Marketing

16 March 2021
Livestock app Breedr launches in UK
UK beef producers can finally plan ahead with confidence, following the launch of the world’s first smart, data-driven beef contract which sets a secure price 24 months ahead....
10 March 2021
Celebrate St Patrick's Day at home with Irish beef
Bord Bia launches "the great St Patrick's Day feast" with top chefs and premium butcher to showcase the best in Irish beef and produce. ...
05 March 2021
UK meat and dairy sector shows continued growth in January 2021
Data from UK retailers for January 2021 shows increases in overall sales of red meat and dairy compared to the same period last year. ...
26 February 2021
Editorial - The UK's "thin" deal with the EU will not cover the cracks
The latest analysis from Peter Hardwick of the British Meat Processors Association highlights the challenges the UK's meat sector faces due to Brexit red tape. ...
25 February 2021
UK eyes opportunities for red meat exports to Japan
Exports of beef from the UK to Japan enjoyed significant growth in 2020 – bringing a £5.4 million boost to the red meat sector....
16 February 2021
US dairy exports volume sets all-time high mark in 2020
Despite significant disruptions in trade throughout 2020, the United States exported nearly 2.4 million metric tons of dairy goods last year–a record-setting mark, according to data released today by USDA’s Foreign Agricultural Service (FAS). ...
Growth seen in Kansas dairy industry despite fewer farms
Kansas is well known for beef production, but the state’s dairy industry has grown significantly over the past 20 years and Kansas State University’s Mike Brouk expects that trend to continue....
MLA’s delivery of higher impact RD&A for the red meat industry
With MLA’s Strategic Plan 2025 a little over 12 months in operation, Mick Crowley, General Manager – Research, Development & Adoption, talks about how MLA’s RD&A program areas, particularly the Investment Call, are evolving to align with MLA’s...
12 February 2021
Implications of Brexit on the animal science sector
British Society of Animal Science (BSAS) Vice-President Kim Matthews discusses the implications and fallout of Brexit on the animal science sector, and what the future holds going forward. BSAS communications lead Jason Simms reports on his discussion...
08 February 2021
UK food retailer Waitrose unveils new mobile animal welfare app
Waitrose has rolled out an innovative mobile application that assesses the emotional state of farm animals. ...
06 February 2021
Keep foodborne illness away from your Super Bowl end zone
Score a touchdown this year with your Super Bowl LV snacks by keeping bacteria out of the end zone....
03 February 2021
CME update: cattle futures advance on strong meat demand
US live and feeder cattle futures rose on 2 February as both domestic and export demand for beef improve....
27 January 2021
CME update: rising beef prices buoy live cattle futures
US live cattle futures rose on 26 January for a fourth straight session, with deferred months setting life-of-contract highs....
25 January 2021
New Zealand dairy sector has record year, with total milksolids production at a record high
The DairyNZ and Livestock Improvement Corporation (LIC) statistics show that in the 2019-20 season, New Zealand dairy companies processed 21.1 billion litres of milk containing 1.90 billion kilograms of milksolids (kg MS)...
20 January 2021
CLA hits back at misleading advertising from Oatly
The UK's Country Land and Business Association (CLA) has sharply criticised new adverts from oat milk producer Oatly, saying that their campaign is "peddling misinformation"....
Marfrig partners with Embrapa to launch carbon neutral meat line
Marfrig and the Brazilian Agricultural Research Corporation (Embrapa) announced the launch of the Viva brand, a new meat line with sustainability attributes....
19 January 2021
UK's meat industry sounds the alarm as border delays from Brexit stall exports
The British Meat Processors Association (BMPA) is receiving more calls from meat companies highlighting the problems they've been experiencing at the borders and warns that these problems are causing a serious and sustained loss of trade with the UK's...
14 January 2021
Boehringer welcomes new leadership
Boehringer Ingelheim Animal Health, a leading provider of medicine for pets, horses and livestock, announces leadership transition and welcomes Randolph Legg as its US President....
12 January 2021
Smithfield suspends US federal campaign donations
Smithfield Foods has suspended federal campaign donations after the US Capitol riot on 6 December....
28 December 2020
New Zealand M. bovis eradication on target, but still work to do
On 21 July 2017, diagnostic samples taken from a South Canterbury, New Zealand dairy herd tested positive for Mycoplasma bovis (M. bovis). This bacterium had never previously been found in New Zealand. Since then, significant progress has been made in...
UC Davis Establishes Research, Training in Cultivated Meat
Is cultivated meat — essentially, animal protein grown under lab conditions — a nourishing prospect to help feed the world, or is it more sizzle than steak?...
Mailbox Milk Prices Expected to Normalize in 2021 Following Year of Extreme Volatility
The pandemic in 2020 caused unprecedented market volatility in dairy prices, leading to lower milk checks for dairy producers and breaking the relationship between monthly mailbox milk prices and Class III milk prices. ...
23 December 2020
Meat and Livestock Australia Reflects on 2020, Looks forward to 2021
Meat and Livestock Australia (MLA) Managing Director Jason Strong, and General Manager - International Markets, Andrew Cox, reflect on the remarkable year that has transpired in 2020 with MLA International Business Manager, Josh Anderson....
21 December 2020
Australian cattle resilient throughout 2020
For the Australian cattle market, trying to capture how 2020 unfolded is a difficult task, as pandemic-induced disruptions and changing seasons resulted in unpredictable situations unfolding. ...
UK milk production in November another 25 year high
According to an AHDB survey, November deliveries are provisionally put at 1,009m litres, 2.0% above last year and the highest November volume since 1995. This is despite a revision to the weighting we use to convert survey results into an estimate for...
16 December 2020
Royal Agrifirm Group and PMI announce marketing partnership to expand feed portfolios, market access
Two leading global agricultural cooperatives, U.S-based Land O’Lakes, Inc. and The Netherlands-based Royal Agrifirm Group announce a new strategic partnership in functional feed additives to expand presence and product portfolio through a global market...
AHDB launches new "Eat balanced; enjoy the food you eat" campaign across the UK
The UK's AHDB has launched a £1.5 million campaign to encourage consumers to "eat balanced; enjoy the food you eat". ...
15 December 2020
Bord Bia works with top chefs to support independent butchers with launch of grass-fed Christmas Feasts Campaign
Top chefs from across the UK have collaborated with Bord Bia (The Irish Food Board) to help support the nation’s independent butchers and inspire consumers to try new grass-fed Irish beef cuts and cuisines this festive season....
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