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Court Grants Request to Halt Ads from Arla in US

21 June 2017

US - On 15 June, a US District Court in Green Bay, Wisconsin, granted pharmaceutical company Eli Lilly’s request to halt the continuation of dairy co-operative Arla Foods’ advertising related to the use of the synthetic growth hormone rBST.

"We are extremely disappointed by this preliminary ruling and intend to appeal the judge’s decision," said head of Arla US, Donald Stohrer, Jr.

"We look forward to continuing to defend ourselves in this case."

As a 136-year-old dairy farming co-operative, Arla believes that the simpler things are, the better they are. The company prides itself on keeping its dairy products as simple as possible.

"People today are increasingly demanding simpler foods and more transparent food practices," said Mr Stohrer, Jr.

"As a farm-to-fridge co-operative owned by dairy farmers, we really take to heart values of animal welfare, food safety and environmental responsibility in making our great-tasting, exceptional cheese products."

TheCattleSite News Desk

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