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China's Online Sales of Farm Produce Up in 2016

20 February 2017

CHINA - Online sales of China's farm produce continued to grow in 2016 as more farmers take to e-commerce.

Online produce sales are estimated at over 220 billion yuan (US$32 billion) last year, the Ministry of Commerce (MOC) said in a Tuesday statement.

Agricultural e-commerce has been developing fast with structural reform in the agricultural sector. Online produce sales reached 150 billion yuan in 2015, more than triple that of 2013.

The government started a pilot program in 2014 to digitize agriculture and aims for Internet access in almost all villages by 2020.

Supply-side structural reform in the agricultural sector will generate new development in the sector, according to the "No. 1 central document," the first policy statement from the central authorities this year.

The "No. 1 central document" is the name traditionally given to the first policy statement released by the central authorities in the year and is seen as an indicator of policy priorities.

TheCattleSite News Desk



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