Canadian Cattle Producers Drive to Sustainable Beef01 December 2014
ANALYSIS - Canada's own sustainable beef initiative, the CRSB, is all about acknowledging beef's impact and making sure it is positive.
Much attention has been given to the Global Roundtable for Sustainable Beef, but specific national organisations are getting off the ground.
Canada's Roundtable works on life cycle assessment, Fawn Jackson, Manager of Environment and Sustainability at the Canadian Cattlemen's Association told TheCattleSite.
This means looking at carbon emission, water and energy, although other assessments on cattle impact on biodiversity and carbon sequestration are in the pipeline too.
First steps are to assess the positive or negative impact ranches are having in these areas.
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