A New Initiative Raises Meat Traceability in China

The OVN^® Premix ensures the optimum supplementation of the full range of vitamins in animal diets and helps ensure better animal health, enhanced welfare, superior performance thus resulting in better meat quality.

It includes the supply of feed ingredients backed up by the use of standardized production processes. The new arrangement covers the production of pork in Yunnan Province, and a new manufacturing facility will come on line at Shennong Food Industry Park by August.

The objective is to produce 500,000 tons of OVN^® feed per annum within three years. DSM already has a strategic agreement with Conti Chia Tai Group in Guangdong for the production on OVN^® eggs.

“The OVN approach allows closer control of vitamin and trace element nutrition and can be tailored for egg, poultry meat, pork, fish and milk production,” comments Dr. J. Nathan Bird, VP Animal Nutrition & Health, China. In order to be able to implement this project the Yunnan Shennong Agriculture Group has been through an extensive HACCP qualification program for the whole pork production process.

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