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Friday, February 22, 2008
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Mega Meat Merger Could Transforn NZ

AUSTRALIA - A New Zealand Farmer co-operative, Alliance, has proposed companies merge to create a meat processing and marketing company, an initiative aimed to reportedly generate $5 billion in revenue and lift on-farm returns by approximately $400 million a year.

The creation of a single entity would strengthen the marketing of New Zealand meat products overseas.

The concept is based on a combined industry structure,– under the proposal, 80% of New Zealand’s livestock supply would be managed, from farm to market by a single entity.

New Zealand processor PPCS has already shown interest in the concept. Reportedly, Alliance and PPCS account for about 59% of sheepmeat, 37% of beef and 78% of venison exports.

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