Welcome to the forum, have you done a business plan for your marketing yet? will the sales be direct to people you know or will you need to do some promotion? Do you have a killing plant nearby and how will you be doing the cutting and packing of your steers?
I lived in Raeford for 5 1/2 years, and had already started to establish sales of home processed products while I was building up my herd of Tuli cattle, which suited my need for low care cattle which produce a quality beef off poor grazing while being adapted to heat. My initial sales were targeted at an expatriate market, but the sales to contacts at Ft Bragg soon outstripped the target market, properly organised, niche markets can really fit the bill.